Let's Talk: Harnessing the Power of Social Media with Margaret Urbanowicz

Social media is a powerful tool that can be used to connect with customers, build brand awareness, and drive sales. But with so many different platforms and strategies to choose from, it can be hard to know where to start.

We spoke to Margaret Urbanowicz, founder of Irish homeware and lifestyle brand, Sómas Studio, about her top tips for social media success.

Founded in 2019, Sómas Studio is a passion project born out of a desire to create a platform that inspires shoppers to find their daily moments of bliss. Offering a range of high-quality products including home fragrance, clothing and accessories, cutting through the noise in a crowded online space is crucial to Sómas’ success.

Whether you’re an established business or just starting out, discover the importance of authenticity, the balance between data and engagement, the trick to creating compelling social media content, and the great idea that wowed Sómas customers.

Watch ‘Let's Talk: Harnessing the Power of Social Media with Margaret Urbanowicz’ today.

If you would like to get one-to-one advice on how to grow your social media and more, book a call with one of our V-Hub advisors today.